335 Elkhorn Bachelor Gulch
Luxury Real Estate Campaign
Client Type/ Industry:
Ultra-Luxury Real Estate -
New Construction Mountain Estate
The Summary
I developed and executed an end-to-end luxury marketing campaign for 335 Elkhorn, Bachelor Gulch's highest-priced listing at $24.5 million.
The comprehensive strategy included innovative direct mail video brochures with digital tracking, multi-level digital advertising campaigns, exclusive broker events, premium photography/ videography, print advertising in premier publications, and complete sales collateral—positioning this ~10,000 sq. ft. ski-in/ski-out estate for maximum exposure and engagement in the ultra-competitive Vail Valley luxury market.
Here’s just a small sample of my work and the results I’ve been able to get the brands that have trusted in me.
The Challenge Addresses
Ultra-competitive luxury market dynamics
Property differentiation requirements
Buyer qualification and engagement needs
The Approach Demonstrates
Complete content creation and strategy leadership
Innovative marketing tools
Integrated multi-channel execution
Luxury brand alignment and attention to detail
The Results Showcases
Successful sale ($18.85M) with context about luxury market timelines
National media coverage (Wall Street Journal, Mansion Global)
Measurable engagement through digital tracking
Multi-channel campaign effectiveness with analytics